Focal Flowers

Flowers that Inspire!

Stem length

30 – 60 cm

Box sizes

15 – 200 stems

479 products

Art Deco Garden Rose

36 Stems · 50cm · Hot Pink

From $87.00

Sale

Flaming Red Freesia

80 Stems · 40cm · Bicolor

From $98.00~~$112.00~~

Mini Gerbera Piccolini Ditella

50 Stems · 30-40cm · Hot Pink

From $86.00

Our selection of the most sought-after stems that are available all year long at wholesale prices. Beautiful blooms that include a variety of Ranunculus, Anemones, Garden Roses, Hydrangea, Poppies, and more! Find fresh-cut flowers that excite delivered directly from our farm to your door.

Caring for your Focal Flowers

Straight from our growers' notes: how to unbox these stems, how to keep them, and what they look good next to.

1. Prepare your vases

Make sure they’re clean at the bottom (scrub out any gunk please) and fill them with cold water. Add flower food to the water. These little packets give flowers sustenance and reduce bacteria in the water.

2. Unpack your Floral box

Remove the flowers from their packaging and recycle the paper packaging! ‘Nuff said.

3. Hydrate Roses

Your stems have had quite the journey and need a good drink. If they’re a little soft or sad, don’t fret! They’re just parched. Cut your stems by at least an inch (or much more if you want them short) and put them in cold water to hydrate for at least an hour. Be sure to keep the bigger, longer stems in their own vase so they don’t crush the more delicate stems.

4. Remove leaves

After they’ve had a drink, you can start removing leaves that will go in the vase. This reduces the water getting dirty and adding bacteria to the water later on. In other words, your flowers will live longer.

5 . Rose prep

Roses come with guard petals or tough, greenish petals that surround the outer layer. These are intended to be peeled off. Think of them as a helmet for their journey. All the good, lush petals are behind them waiting to meet ya!

6. Have Fun!

Follow our blog for some ideas on how to arrange your flowers.

Flowers for Doers

Remove outer petals that may have been damaged or bruised in transit. These tough, greenish petals are called guard petals and exist so that they can protect the inner petal layers.

They look great paired with Pink Floyd Roses or Fortuna Roses.

Flowers for doers